How fast will I see results?

It depends. In consulting, the first decisions ship in week 2. If there are quick wins, you will see results early; if not, the first metrics to improve (cost per click, CTR and conversion rate) usually move in 30-60 days. I can give you an estimate in our meetings, but I never promise results.

Do I work just with you or with a team?

Both. Strategy, diagnosis and critical decisions stay with me. Day-to-day execution (campaigns, code, content) is done by me or my team at AP AGENCY®, depending on the project. Either way, you talk to me directly.

How much does it cost?

Bespoke websites start in the four figures. Consulting is billed monthly, scoped to the bottleneck at hand. We pin it down in the first call, free and 45 minutes long, so you get an honest number instead of a catalog price.

What's the minimum commitment?

For consulting, one quarter. That's the minimum to implement and measure. I don't lock you in beyond that: if I'm not adding value at the end of the quarter, we don't continue. For web builds, it depends on scope (4 to 12 weeks).

Why only three new clients per quarter?

Because moving the real needle requires deep knowledge of one business. Diluting attention is what makes agencies produce pretty reports without results. Three is the max I can carry well without becoming what I don't want to be.

What do I need ready to start?

Access to your accounts (Google Ads, Meta, Analytics, Klaviyo, etc.), ideally some history (3 months min), and honesty about the numbers. If something's missing, we sort it in the free diagnosis before any invoice.

Aitor Domínguez · Barcelona

I don't sell creativity.I sell revenue.Marketing consultant and bespoke web developer in Barcelona

Only three new clients per quarter, so each one gets the time it needs. Companies that have already validated their product and want to grow sustainably. Marketing consulting and bespoke web development.

Let's talk →See portfolio

Aitor Domínguez · Founder AP AGENCY® · Barcelona

A few wins

59×
Google Ads ROAS
Ecommerce
−52%
B2B cost per lead (CPL)
Hipofinance · €47.99 → €23.10
12×
Organic SEO traffic
METAMORPH · 101 → 1,253 clicks a day in 8 months
3,000+
Visits from ChatGPT
METAMORPH · March to September 2026 · brand-new channel
90×
Revenue growth
€1K → €90K a month in 9 months · validated ecommerce

Portfolio

Latest projects. Websites.

Each project has its own story.

09 sites · slide →

01 / 09visit →

↳ wearemaik.com

Services

Two services.

Two ways to work with me: ongoing consulting or bespoke development. Sometimes, both.

Marketing consulting that sells

Paid ads on Google, Meta, LinkedIn and Pinterest
Technical and content SEO
Email marketing
Organic content & social
Analytics

Audit → quarterly plan → measurable execution.

Bespoke websites from scratch

Next.js · Astro · Shopify · WordPress (or whichever stack fits)
Design & architecture from zero
Performance and CRO without shortcuts
360° traffic tracking, so decisions rest on real data

No templates. Tailored to the business, not the other way.

Process

Three steps. Zero friction.

Doesn't matter if you come for a website, consulting or both. The first conversation is free and always useful.

Diagnosis

I dig into your business, your data and your accounts. When I'm done, you get a document with what we can work on, the plan and measurable goals.

Plan

A quarterly roadmap with priorities, hypotheses and metrics. What we'll do, and what we'll stop doing.

Execution

Me or my team at AP AGENCY®, depending on the project, always with direct contact with me. Every month, a report with what was done, where we stand, next steps and improvement ideas.

First conversation

Free. 45 min. Always useful.

I read the business, the data, the ad account and the site. Whether you become a client or not, you walk away with an actionable doc.

Request diagnosis →

What they say

Clients who come back.

01 / 11

"Aitor took full ownership of every digital touchpoint of the brand. A year in, I know we wouldn't be where we are without him."

Cristian F.FounderMETAMORPH CENTER®

About

Aitor Domínguez Yanes

Barcelona · EN / ES

I started out cleaning up after other agencies.

What I love isn't creativity. It's what's behind it: thinking the whole business through, finding the real bottleneck and building the system that unblocks it. Then keeping it alive.

Today I run AP AGENCY®, I'm cofounder of METAMORPH CENTER® and TEAMATCHA®, and I work bespoke with more brands. I've built infrastructure that holds spikes of 100,000 concurrent users, email systems generating around 40% of revenue and Google Ads accounts with 59× ROAS.

If it fits, we talk.

hola@aitordominguez.com LinkedIn ↗AP AGENCY® ↗

Do we fit?

Honesty before wasted time.

We fit if…

You're already billing (ecommerce, B2B, services)
Your product or service is validated, not an experiment
You trust the system and let it run
You want clarity before speed

We don't fit if…

You want someone who says yes to everything
You expect guaranteed results in 7 days
You want someone to fix everything for €200
You need NDAs signed before the first call

Frequently asked

What you're wondering.

It depends. In consulting, the first decisions ship in week 2. If there are quick wins, you will see results early; if not, the first metrics to improve (cost per click, CTR and conversion rate) usually move in 30-60 days. I can give you an estimate in our meetings, but I never promise results.

Availability: 1 slot · Q3 2026

Let's talk.

Tell me about the business in two paragraphs. I reply within 24 h with a yes or no and the next steps. The first call, 45 minutes long, is free.

hola@aitordominguez.com→

I don't sell creativity.I sell revenue.Marketing consultant and bespoke web developer in Barcelona

Marketing and ecommerce results

Latest projects. Websites.

MAIK Studio

TEAMATCHA®

Cuaderno Azul

METAMORPH CENTER®

Dext Force Festival

Proactiv Entertainment

MiTaquilla

Bar Brutal

AP AGENCY®

Brands that have trusted me